Pragmatic marketing says be market-driven. They advocate for using objective research and analysis of data to build features based on true needs. The opposite is saying doing something because your boss thinks it's a good idea, or a key stakeholder called and asked for a feature. How do you make sure your product is market driven? I …
The Unbreakable Product Owner
This blog is about YOU becoming that superhero product owner of legend.
The Unbreakable Product Owner 